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Code Art Fair 17 — Visual Identity
Code Art Fair is an annually held contemporary art fair based in Copenhagen. The identity is based on a simple insight into the human being as well as the surrounding society’s interaction with art. It acts around the fact that people mirror themselves in art and art mirrors itself with society. The identity captures this reversed image and the reflection, ie. it becomes a visual identity that utilize and visualize the instruments of art through the most simple and straightforward tools: mirrored words and messages.